教材的主要內(nèi)容如下: 1.嚴(yán)格按照《基本要求》編寫。 2.加大聽說技能、特別是實(shí)用交際能力的訓(xùn)練,把培養(yǎng)一定的實(shí)用口語交際能力作為本教程的重要任 務(wù)。 3.加強(qiáng)對應(yīng)用文等實(shí)用文體閱讀能力的培養(yǎng),滿足將在一線工作的學(xué)生實(shí)際的涉外交際需要。 4.認(rèn)真貫徹“學(xué)一點(diǎn)、會(huì)一點(diǎn)、用一點(diǎn)”,“聽說讀寫譯并重”和“邊學(xué)邊用、學(xué)用結(jié)合”的原則。
Unit 1 Understanding Cultural Differences
Section 1 Before-class Activities: Getting Things Ready
Section 2 In-class Activities: Things to Do
Section 3 After-class Activities: Listen for More
Unit 2 Conducting a Survey
Section 1 Before-class Activities: Getting Things Ready
Section 2 In-class Activities: Things to Do
Section 3 After-class Activities: Listen for More
Unit 3 Making a Presentation
Section 1 Before-class Activities: Getting Things Ready
Section 2 In-class Activities: Things to Do
Section 3 After-class Activities: Listen for More
Unit 4 Establishing Business Relations
Section 1 Before-class Activities: Getting Things Ready
Section 2 In-class Activities: Things to Do
Section 3 After-class Activities: Listen for More
Unit 5 Promoting Products and Services
Section 1 Before-class Activiues: Getting Things Ready
Section 2 In-class Activities: Things to Do
Section 3 After-class Activities: Listen for More
Unit 6 Attending Fairs and Exhibitions
Section 1 Before-class Activities: Getting Things Ready
Section 2 In-class Activities: Things to Do
Section 3 After-class Activities: Listen for More
Unit 7 Managing Human Resources
Section 1 Before-class Activities: Getting Things Ready
Section 2 In-class Activities: Things to Do
Section 3 After-class Activities: Listen for More
Unit 8 Starting Your Business Online
Section 1 Before-class Activities: Getting Things Ready
Section 2 In-class Activities: Things to Do
Section 3 After-class Activities: Listen for More
Vocabular
Phrases